Bridgestone Supports Mae Tao Clinic to Help Create The Equality

Elevating The Living Standard of Thailand-Myanmar Border Communities


[Bangkok] (27 February, 2020) Thai Bridgestone Co., Ltd., and Bridgestone Sales (Thailand) Co., Ltd., officially announce Mr. Fumitaka Takaoka as the new Managing Director while Mr. Hideyuki Takeda is appointed as Vice President and Officer Original Equipment Tire Sales for Bridgestone Corporation in Japan. 

For almost 2 years, under the lead of Mr. Hideyuki Takeda, Bridgestone has initiated many activities and programs, such as Bridgestone Retail Thailand, the Wholesale Partnership Program and B-solution which these business developments have become another key success supporting Bridgestone to maintain a position as a leader in the competitive automotive industry in Thailand.

With the intention to continue Bridgestone’s development and success, Mr. Fumitaka Takaoka, the Managing Director, stated that “The present competition among the automotive tire business in Thailand is regarded as a challenge to me, particularly to drive Bridgestone in Thailand continuously maintaining the position of customers’ most trusted brand. Bridgestone has developed a variety of products and services to cover all upstream, midstream, and downstream area. Bridgestone assures that we will not stop to enhance the way we deliver products and services to our customers, as well as our operation and our mission called “Serving Society with Superior Quality” to embrace our responsibility to future generations. Bridgestone is committed to improve the way people move, live, work and play in order to facilitate the communities and help create communities’ safety and wellness.”

With the experience of Mr. Fumitaka Takaoka, which mainly focused and managed in OE and Replacement Tire Sales for over 31 years with Bridgestone Corporation in Japan and Brazil since 1988, assure that his experience and performance will help leading Bridgestone to be the most trusted leading brand in Thailand automotive industry.

Bridgestone has subsidiaries and dealers over 1,500 places in Thailand. For over the years, there have been a proud business success and a good relation to Thailand. With over 5,000 Bridgestone teammates as well as a full range of services business operation, including 2 accredited plants, a product research and development organization covering the Asia Pacific region, the first automotive tire proving ground of Thailand, professional Sales and Marketing crews, an efficient logistic system, and full-circuit and modern service centers covering nationwide, these have driven our business to grow significantly.

* The change will take effect since February 27, 2020 onwards.


About Bridgestone:

Bridgestone Corporation, headquartered in Tokyo, is the world’s largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and supporting goods.  Its products are sold in over 150 nations and territories around the world.


About Thai Bridgestone:

In Thailand, Bridgestone has managed to achieve sustainable growth and success through great confidence from end-users, dealers, and automotive manufacturers since its production 51 years ago. Through our history, the company has shown great determination to research, invent, and create excellent products that are suitable for domestic use. Additionally, together with well selected raw materials, state-of-the-art production facilities and machines, and highest standard of quality control, these enable Bridgestone to journey on the same path with the corporate mission-“Serving Society with Superior Quality”.