Bridgestone Thailand organizes “Together We Recycle”
activity for World Environment Day
· Bridgestone Thailand holds “Together We Recycle” activity to promote waste recycling to celebrate World Environment Day.
· Bridgestone Thailand’s teammates are working together to sort out recyclable waste and deliver “single-use plastics” with “WON” project as to re-produce them into waste bags and to be reused within the organization.
· Bridgestone's sustainable goal is to reduce single-use plastics to zero within the organization by 2030*
[Bangkok] (June 4, 2021) - Bridgestone Thailand announces its “Together We Recycle” activity to promote waste recycling on the occasion to celebrate World Environment Day, which the United Nations has designated the 5th June as World Environment Day. Teammates of Bridgestone Thailand are invited to collaborate in sorting out recycled waste, especially “single-use plastics”, and deliver to the Won Project as raw materials for recycling in order to recycle those plastic waste as a renewable resource for maximum benefit. The activity is initiated under Bridgestone’s corporate social responsibility spirit of “Our Way to Serve”, where it operates business in tandem with environmental sustainability.
*One of the policies and roadmaps within the organization of Bridgestone Asia Pacific (BSCAP) for its Single-Use Plastic Campaign.
6 companies under Bridgestone Thailand, namely Thai Bridgestone Co., Ltd., Bridgestone Sales (Thailand) Co., Ltd., Bridgestone A.C.T. (Thailand) Co., Ltd., TBSC Logistics Co., Ltd., Bridgestone Asia Pacific Technical Center Co., Ltd. and Bridgestone Tire Manufacturing (Thailand) Co., Ltd. have continuously joined forces to organize environmental activities. This year, Bridgestone Thailand Group has partnered with Won Project to hold “Together We Recycle” activity. The initiative focuses on the cost-effective use of resources, increasing the efficiency of plastic waste management through recycling, reusing them as a renewable resource in the system with the appropriate processes and releasing the least amount of waste into the environment.
This project is the cooperation of the teammates of 6 Bridgestone companies in Thailand who come together to sort out the recycled waste, especially “Single-use plastics” or soft plastics (PE type) such as plastic bags, wrapping film, shockproof plastic, bread bag, sugar bag, fruit and vegetable bags, zip lock bags, etc. These aforementioned plastics will be collected and delivered to WON project. In addition to helping reduce plastic waste within the organization, it is also the re-produce the used resources into waste bags and re-use them in the organization. Furthermore, every 1 kilogram of plastic bags collected by teammates who participate in the project will be converted to 5 baht for donation to the Environment Foundation.
Bridgestone's sustainable goal is to reduce single-use plastics to zero within the organization by 2030*. This is because Bridgestone realizes the importance of conducting business with social responsibility, caring for the environment and sustainable natural resources. Therefore, it highly anticipates that the “Together We Recycle” activity, which started from the teammates in the organization, will continue to change the behavior of waste separation within the family and broader society. This will contribute to the most cost-effective use of plastic, including reducing the plastic waste problem that will affect our world nowadays and in the future.
*One of the policies and roadmaps within the organization of Bridgestone Asia Pacific (BSCAP) for its Single-Use Plastic Campaign.
About Bridgestone in Thailand
Headquartered in Tokyo, Bridgestone Corporation is a global leader providing sustainable mobility and advanced solutions. In Thailand, Thai Bridgestone Co., Ltd. (TBSC) is a leading manufacturer in the Thai automotive industry, while Bridgestone Sales (Thailand) Co., Ltd. (BSTL) is the exclusive importer & distributor, and supervises the marketing strategy for Bridgestone, Firestone and Dayton branded tires in Thailand. Bridgestone is a brand trusted by its customers, dealers and business partners. It offers an extensive range of quality tires, carefully developed to suit local conditions and to deliver social value and customer value. Guided by its global corporate social responsibility commitment, Our Way to Serve, Bridgestone is dedicated to shaping a sustainable future of mobility and improving the way people move, live, work and play.