[Bangkok] (May 15, 2025) – Bridgestone Thailand has collaborated with the School of Communication Arts at Bangkok University organized the “Bridgestone x Bangkok University Young Influencers: Young Event Organizers 2025” project. In March, after receiving a wave of creative ideas from six student teams from the Event Production and MICE Management program, the students presented concepts that reflected the diverse travel lifestyles of the new generations while seamlessly connecting with “Bridgestone”, the premium tire brand. Two standout teams were selected as winners by the judges. These students brought their concepts to life through energetic events held at Bangkok University, Rangsit campus and the Zpell @ Future Park Rangsit shopping center, delivering high-impact experiences that captured the spirit of Bridgestone.
In April 2025, the winner from “EVENT BU WAY TO Z” team delivered a dynamic and creative event at Bangkok University, Rangsit Campus. A major highlight was the appearance of a leading automotive YouTuber “Beer Baiyoke,” who shared insights on how to choose the right tires to match different lifestyles. He also showcased his iconic Top Secret car, offering fans a memorable photo opportunity. The event was packed with special activities, with one of the most exciting being the TOTD Contest, a fashion show designed to align with Bridgestone’s tire concept. The winner received a 10,000 THB discount on Bridgestone tires as the grand prize!