Raising the bar and maximising efficiency by using less materials to produce tires.
In our endeavour to enhance productivity for our customers, we keep efficiency as the cornerstone of all that we deliver.
Fuel efficiency, for one, is increased with Low Rolling Resistance (LRR). Using lighter material proprietary composites, our tires deliver greater fuel efficiency on the go. This applies both to combustion and electric vehicles. For electric cars there is the added benefit of extended battery life.
We are constantly obsessed with increasing the efficiency of our tires to benefit the environment. By enabling production and operational efficiencies with more efficient resource utilisation, we incur less wastage of raw materials and improved wear rate.