As we look toward 2031, the 100th anniversary of Bridgestone, and beyond to 2050, we consider 2020 the beginning of a new chapter for Bridgestone and the key starting point for creating new value.
We are proud to introduce a new brand message that represents the company’s future direction.
The new brand message “Solutions for your journey” expresses our commitment to continue supporting the “journey” of society and our customers to realize a more sustainable world, using innovative technologies and solutions built upon the successes, challenges and experiences of our past “journeys”.
Bridgestone will continue co-creating value with society and our customers.
Member of the Board
Global CEO and Representative Executive Officer